Curation and guidance
We activate cultural projects in singular spaces
Program your heritage with narrative and authenticity. We help organizations with cultural heritage transform historic resources into cultural activities with identity and narrative.
From cultural vision to programming in motion
Activities without structure?
Isolated actions without a shared programming line.
Little room to maneuver?
Teams with limited time, budget and operational capacity.
A weakly activated narrative?
Historic value does not always become an experience.
Results that are hard to defend?
Cultural impact that is hard to measure, communicate or justify.
We help you choose experiences that fit your space, your audience, your budget and the cultural goals of the programming.
Tourism does not begin with the resource.
It begins with the visitor's desire.
Traditional paradigm
Inventory, opening, isolated activities
New Clave Privé paradigm
Narrative, experience and programming with authenticity.
We turn the value of the place into a reason to come, live and remember.
How we do it
- 01
Listening and diagnosis
We analyze your space or context and identify real strengths and opportunities.
- 02
Strategic reading
We identify the cultural value of the place and its differentiating potential.
- 03
Narrative and focus
We define a narrative line that gives coherence to the programming.
- 04
Roadmap design
We structure axes, formats and calendar with an overall vision.
- 05
Proposal selection
We identify experiences and profiles that fit the space.
- 06
Feasibility and guidance
We ground the programming and support its implementation.
The result is programming that is more coherent, defensible and aligned with the identity of the place.
What you get by working with Clave Privé
A cohesive cultural roadmap
To know what to program, with what narrative meaning and at what moments.
Sustainable and defensible programming
To justify decisions to teams, citizens, funders or institutions.
Proposals more aligned with heritage
To connect with the place, the audience and the experience without improvising.
Let's start with a conversation.
We analyze your context with no obligation.